Alex Rance is a former professional Australian rules footballer, best known for his elite defensive prowess and inspiring on field leadership over a distinguished 200-game career with the Richmond Football Club (2007–2019).

Following his AFL career, Alex transitioned into education and literature, co-founding an alternative learning institution focused on holistic development and resilience. He also authored best-selling children's books that emphasize values such as teamwork, resilience, and leadership.

Driven by his commitment to innovation, high performance and collaboration, Alex launched his own Leadership and Mental Performance consulting business. He reunited with former Richmond coach Damien Hardwick as a Leadership Consultant for the Gold Coast Suns beginning in 2023. His expertise in team culture and mental performance continues to influence high-performing individuals, teams and organisations.